What to buy now – interiors ideas for all budgets

The most influential interiors experts reveal what they would buy if we gave them £30, £300 and £3,000 to spend. Let their answers inspire your next shopping trip...

Interior designer, author and cook Sophie Conran



Interior designer, former president of the British Institute of Interior Design and judge on the BBC’s The Great Interior Design Challenge.




1950s Italian chair I could walk with confidence into the Charles Burnand showroom and buy a classic 1950s Italian chair. I believe that having a vintage or antique piece in a scheme adds real personality to a living space. I think I’d have the chair upholstered in two fabrics – a strong pattern from Dedar to draw attention, and a Gastón y Daniela velvet for a little luxury.

This pair of Giulia Veronesi ‘Perla’ armchairs costs £5,735 from Charles Burnand via 1st Dibs


Succulent and earthenware pot If you gave me £30, I would slip over to Clifton Nurseries and blow it on a succulent. The plant wouldn’t cost that much money, but I would splash the rest on a rough earthenware pot for it to sit in.

This potted aloe capitata plant is available for £28 from Abigail Ahern via Amara


Egyptian satin cotton bed linen Good bed linen – changed at least twice a week and sent to the launderette – is my idea of luxury. I’m particularly fond of the Egyptian satin cotton linen from Josephine Home, which is delicious to slide into. My favourites have a smart navy-blue piping.


Prices start at £220 for a ‘Classic’ soft and silky duvet cover from Josephine Home – josephinehome.co.uk